GSW reveal how they will use the biggest screens in the NBA to engage fans at their new Chase Centre arena

FAN experience and engagement will be as big a focus as winning when the Golden State Warriors play their first ever NBA game in the Chase Centre on Thursday night.


To bring the NBA roaring into the 2020s the Warriors have turned to LED displays... in a big way.
The Chase centre boasts a  whopping 1,111 Samsung TVs and more than 60 LED displays, including the only outdoor video board in San Francisco.
The parallelogram-shaped screen is 3,108 square feet but is not even the biggest screen. That honour goes to the one hanging above the court which at 9,699 square feet is the largest in the NBA.


There is no doubt screens of that size are going to grab attention. The key detail executives at the Warriors will continually look to address is maintaining fan engagement with the screens.


Warriors CEO Rick Welts said: Every day we do something new that adds to the experience of watching a game in the arena. ?Linear TV is not doing so good. How do we engage viewers.

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Warriors executive producer Paul Hawkins, who is repsonsible content driving gameday experience is looking to break new ground by introducing the use of live ShotTracker data, which is popular in TV broadcasts and will be shown on four screens at the corners of the court.


He told SportsTechie: "I know that ShotTrackers have been around for a while on broadcasts, but in an arena, I have not seen this being used before. 
It's for fans to really get in tune with where their favorite players shots are."


The giant scoreboard will be home to live stats such as assists, steals, blocks, FG attempted, offensive rebound, defensive rebound, turnaround, and shooting percentages.


Hawkins added: I cant imagine another team doing more statistics in that area. You?re lucky to get fouls, assists, rebounds and points on most team's video boards


The video board has several pre-programmed modes that enable Hawkins content team to build immersive, data-intensive replays. In coaches mode, they can show fans how a particular play developed with the use of action and graphic overlays. 

Hawkins explained: "If we see a great pick-and-roll with Draymond Green and Steph Curry at the top: Draymond sets the screen and you see a graphic bar pop up and can really follow his motion as he set that screen, watch him roll out and maybe theres an arrow going around that shows how he picked a certain path to the basket."